Why as non tech Founder, you have to (learn to) Code

There are 2 kind of founders, those who can code and those who can’t!

Fortunately I belong to the first category but if you belong to the second category, start to learn to code right now. After seeing hundreds of startups, even those which are not into IT/Product/Platform verticals, I can safely say that the founder(s) who can build things will always have 3X+ advantage over to those who can’t.

The biggest mistake Marketing/MBA founders make is to think that they can find some rockstar developer, pay him good money and he will build things for us. It just don’t work. It hasn’t worked in the past, it will not work in future too.

As a non tech founder, you have to know what is going on with your product/platform so even if you can’t understand the finer details of the work, you have to sit with the developers and ask them explain why we are doing this and how we are doing this. This doesn’t mean that you have to do full time hardcore coding but spend few hours to understand the tech part of your startup, this will help a lot after 6 months, always remember, it is not your developer who will build your company, you will.

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